Shop n Save Singapore named 'Official Supermarket' for the LIONSXII

SINGAPORE, 23 February 2012:  LIONSXII have secured another sponsorship deal, with Shop n Save Singapore, coming on board as the 'Official Supermarket' for the Singapore outfit in its debut season in the Malaysian Super League.

Being one of the leading supermarkets in Singapore, Shop n Save's involvement will see the Dairy Farm subsidiary, offer promotions and attractive deals for its customers, as well as LIONSXII supporters.

With sponsors having a crucial role to play as the backbone of the team, coupled with the marketing initiatives that are being rolled out for this project, and the good run by the team over the last few matches, the Football Association of Singapore and Shop n Save look forward to shaping this partnership into a successful one and also to a great season ahead for the LIONSXII.

Today, you have seen the teaser promotions for LIONSXII in our print advertisements, providing another platform for the LIONSXII to reach out to the fans through our supermarkets in our return to the Malaysian Super League and domestic competitions.

LIONSXII will continue their 2012 Malaysian Super League campaign after the two-week long international break with a match against Kuala Lumpur Felda United FC at home on Tuesday, March 6.

*Kingsmen is the Official Marketing Representative for the LIONSXII team. If you would like to find out more about the commercial opportunities available or have an exciting opportunity that you would like to share, please contact Jenielle Tee at 6880-0269.